Frame the problem
Funnel analysis / UX diagnostics
QUANTEX
Conversion optimization & experimentation
Find the friction between interest and action.
A conversion problem may sit in the offer, a form, the mobile layout or the handoff after submission. We combine funnel evidence with usability observations to define a testable explanation. Experiments are sized to available traffic, and outcomes are reported with uncertainty rather than a convenient uplift claim.
Capabilities and deliverables
- Funnel analysis
- UX diagnostics
- Form optimization
- Landing-page testing
- Checkout research
- Experiment design
- A/B testing
- Qualitative feedback
- Measurement QA
A delivery model built around the task
Build the proof
Form optimization / Landing-page testing
Validate the release
A ranked hypothesis backlog, experiment specifications and decision records explaining what to ship, revisit or stop.
The constellation
Map the decisions, people and information that shape the experience.
Funnel analysisThe connection
Give every hand-off a clear contract, owner and recovery path.
UX diagnosticsThe launch
Test the complete journey before it becomes everyday operation.
Form optimizationWhat you take away
A ranked hypothesis backlog, experiment specifications and decision records explaining what to ship, revisit or stop.
A question worth asking
What if our traffic is too low for an A/B test?
We can use usability sessions, technical checks and staged improvements. Low-volume data should not be presented as statistically conclusive.